Every WordPress agency and store owner has stared at a slow site and asked "but why?" — and not gotten a useful answer. We built BoltAudit to be the useful answer.
Before BoltAudit, the team ran a WordPress dev shop. Every new client engagement started the same way: 4 hours of "why is your site slow?" — running Query Monitor, parsing slow query logs, eyeballing Lighthouse reports, then assembling a Google Doc with the findings.
The findings were always similar. Bloated autoload. A slow plugin. A tracker that should've been deferred. Variations of the same 30 things across hundreds of sites.
BoltAudit is the answer we should have built years ago. Run it, get the answer, ship the fix. No 4-hour Google Doc.
Pre-launch is when companies decide what kind of company they're going to be. Here's ours, written down so we can be held to it.
Visitor Loss is computed from real measurements through published curves. We show the math. Where we estimate, we say so. Where we don't have data, we don't invent it. No fake-precise revenue predictions. Ever.
The free plugin is read-only. The paid one-click fixes are scoped to safe, reversible changes — never plugin code, never themes. Every change is previewed, backed up, and revertible. Trust is the moat.
Findings are ranked by visitors recovered, not by severity theater. A "high severity" finding that doesn't move the needle ranks below a "low severity" finding that recovers 18% of mobile traffic. The number that matters is the one a customer sees.
Worth saying out loud so we don't drift. The temptation to expand will be constant.
Pre-launch is when companies write promises they expect to keep. Here are ours.
Founder hour daily on WordPress communities. Email reaches a human. We read every press inquiry, partnership pitch, and complaint.